Learn from industry-leading experts and prepare yourself for new possibilities. Whether you want to learn about identifying major donors, segmenting your contacts, or tracking metrics that matter, the CDDF program will open doors to opportunities.
Fundraising is becoming increasingly data-driven. Stay up-to-date with the industry’s newest technologies and trends like donor predictions, machine learning, and donor surveys.
CDDF is an approved CFRE Continuing Education Program provider. With each module containing 2-3 hours of instruction, CFRE fundraisers can earn up to 18 credits towards their mandatory continuing education.
The program’s first course will review how to interpret and manage the data types most relevant to fundraising professionals, perfect for fundraisers looking to brush up on the basics.
The Foundation of Data Management course will cover the mindset necessary to manage fundraising data effectively, as well as the tools and technology you’ll need for success.
In the program’s third course, attendees will learn how to turn a prospect into a loyal donor. This course will provide fundraisers with the methods for identifying higher quality major donor prospects and developing a more efficient prospect research strategy.
Learn the best practices for soliciting major gifts and the dos and don’ts of managing a major gift program. Additionally, course attendees will walk away understanding the indicators to look for when planning their major gift appeals.
Personalize your donor communications and raise more for your cause! This course will explore the techniques, tools, and best practices for efficiently segmenting your donor base and sending targeted appeals.
Learn all things surveys. This course will teach you what questions to include, how to analyze results, and how to use your findings to strengthen your organization.
Become an expert in fundraising goal setting and measurement. You will learn the importance of KPIs, analyzing results, and pivoting your fundraising strategy based on your findings.
Study the importance of data visualization, reporting, and communicating fundraising success. This course will cover everything you need to know about relaying the impact of your work to diverse audiences.
The program’s final course provides a deep dive into email metrics, donation forms, social media, and website engagement. This course will teach fundraisers how to develop a comprehensive marketing measurement plan and maximize the value of their digital resources.
Tim founded Now It Matters in 2010 to provide social impact organizations with the insights, resources, and services necessary to transform their digital capacity. With experience in the nonprofit Salesforce community as an admin and developer, Tim is passionate about promoting the importance of data in fundraising.
Regina has over 20 years of fundraising experience. She served as a research consultant for Ohio State University for 11 years and currently serves as the owner of Research Pro, a full-service prospect development partner.
Jason has over ten years of experience in the nonprofit and academic sectors, specializing in digital marketing strategy and fundraising. He wants to educate more nonprofits on harnessing the power of technology to reach their goals.
Michael is a CFRE nonprofit fundraising consultant, coach, and speaker. He founded The Killoe Group in 2017 and currently serves as the managing partner working with nonprofits to inspire philanthropy through developing effective and efficient practices.
Tasi is the former COO at Keela and KIT and has expertise in performance evaluation, strategic planning, and fundraising measurement. She built and sold her first SAAS tech startup in 2018 and has a passion for creating effective businesses.