Donor Segmentation Template

  • Segmenting donors and creating personalized communications is key to improving donor retention rates.
  • Donors expect nonprofits to understand their interactions with your organization, overall giving amounts, and recent engagement.
  • Download this Donor Segmentation Template to group your donors strategically and engage them in deeper ways.

Download the Template

What's Inside

After downloading, you will have access to:

  • A fulsome template to help you define segmentation criteria and assign scores to each donor segment.
  • A guide on how to group donors based on their donation recency, frequency, and their average donation amount.
  • A supportive tool to help you determine which segments to prioritize in your fundraising and communications process.

Download our Donor Segmentation Template to get started with raising more for your cause.

Trusted by Thousands of Fundraisers
NCJWC logoUSA Rugby logoAvalanche Canada logoLost n Found Youth logoElizabeth Fry logo
Black Health Alliance logoHudson's Bay Foundation logoThe Dream Factory logoAutism Awareness Australia logo

A Complete Donor Management Software for Every Nonprofit

Fundraising Software

Take your fundraising to new heights with intuitive tools and features built with the unique needs of fundraisers in mind.

Email Marketing for Nonprofits

Engage donors effectively through engaging email communications with Keela's versatile email marketing tools designed for nonprofits.

Donor Management

Build meaningful relationships with donors using Keela's intuitive and comprehensive CRM for nonprofits.

Smart Donation Asks

Automatically generate a custom ask for each donor on your donation form by combining wealth data, demographics, and giving history.

pie chart icon

Nonprofit Dashboards

Monitor your nonprofit's progress and key metrics at a glance with Keela's intuitive dashboards.

Nonprofit Marketing Automation

Streamline your outreach efforts with automated workflows tailored for your audience.

Donation Forms

Create custom, branded, effective online donation forms to ensure maximum online revenue.

Nonprofit Project Management

Manage projects and keep your team organized with project management tools for nonprofits.

Nonprofit Payment Processing

Seamlessly manage secure and convenient online payments through multiple payment processor options.

Texting Services for Nonprofits

Engage donors, mobilize volunteers, and drive impact with Keela’s texting services for nonprofits.

Donor Pipeline Management

Track your stakeholders’ movements and access powerful tools for prospecting, cultivation, solicitation, and impact evaluation. 

Nonprofit Grant Management Software

Streamline grant applications and empower your organization to maximize funding opportunities.

Wealth Screening

Identify high-potential prospects and unlock hidden fundraising opportunities with wealth screening.

All Features

Explore all of Keela's fundraiser-focused tools designed to enhance your fundraising efforts and maximize your impact.

Here’s What Other Nonprofits Have Been Saying about Their Keela Experience

Are You Ready to Grow Faster and Raise More?